What we Believe
Update: Alchemy Now Offering Financing Options For Small Business Marketing
FOR IMMEDIATE RELEASE Hampton Roads, Virginia, USA - January 1, 2022Gordon Van Wechel, President of The Alchemy Consulting Group recently announced the firm's new relationship with the Flexxbuy group. Through Flexxbuy, Alchemy will now be able to offer financing plans...
How much should a small business budget for marketing in 2022?
Every business, from start-up to fully established should have a well defined marketing budget. Marketing is the lifeblood of a business and a key component to success. Simply put, you can’t afford not to have it, especially in 2022! How much should a small...
5 Marketing Tools Every Small Business Should Have
Marketing is important to small business success no matter what niche you’re in. It develops awareness and can save owners both time and money. By covering a lot of the heavy lifting from an acquisition level, business owners are able to focus more on their business...
Core 5® Marketing – The Best Strategy For Your Business
Small business success can be both rewarding and challenging especially in the digital world we live in where your branding and messaging are critical but often go unnoticed. The key is to develop a powerful marketing strategy that builds awareness and drives...
Gordon Van Wechel – Guest Appearance on The How-To Entrepreneur Podcast
Recently, our Founder and CEO Gordon Van Wechel made a guest appearance on the popular T.H.E Podcast. You can listen to the episode here: https://www.thehowtoentrepreneur.com/episodes/alchemy (Want to learn the Top 4 Strategies for B2B Lead Generation? Visit our...
Why Businesses Who Use Local SEO Rank Above Their Competition
Are you a small business owner looking to improve your SEO? If you’ve answered yes, you’re not alone. A lot of businesses recognize the importance of having local SEO in place but what they don’t know is that:1. 90% of online customers call or visit a local business...
Why Local Businesses Need A Google Business Profile
Update: As of November 2021, Google My Business became Google Business Profile. When you’re looking for a product or service you likely turn to Google and do a quick search for what you want. Depending on which companies come up in the search first, your next step...
Gordon Van Wechel – Guest Appearance on The Cortez Hustle Show
Recently, our CEO Gordon Van Wechel made a guest appearance on The Cortez Hustle Show.The topic was "Small Business Growth Strategies" and as a strong believer in helping the small to medium sized business community, Gordon offered some sound advice that’s worth the...
Why Reputation Marketing Is Vital For Local Businesses
If you’re a business owner chances are you’ve heard the term “reputation marketing” at least once. This strategy has started to gain momentum over the years and is now being recognized as one of the most important methods of business marketing out there today! What Is...
Gordon Van Wechel Guest Appearance On ePresence
Recently, Alchemy’s CEO Gordon Van Wechel sat down with Mark Galvin of ePresence to discuss the top 3 ways to improve business marketing almost instantly! Some of the topics discussed include: Retargeting and the role it plays on both conversion and retention...
Gordon Van Wechel Guest Appearance On Rocket Roof Show
This month, Alchemy’s CEO Gordon Van Wechel sat down with Jonathan Kim of Rocket Roof Show to discuss marketing and business growth strategies for construction roofing companies. Some of the topics discussed include: the 2 most important but frequently overlooked...
How To Get Reviews For Your Business That Improve Your Ratings and Rankings
In today’s digital age, a business's online reputation is more important than ever before. Online reputation is the way customers and potential customers see a business when they search for it online. Local directories, such as Google and Yelp, are the sites that list...
Office
1732 S Park Ct Suite D, Chesapeake, VA 23320
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