In today’s digital age, a business’s online reputation is more important than ever before.
Online reputation is the way customers and potential customers see a business when they search for it online. Local directories, such as Google and Yelp, are the sites that list companies and show their reputation.
A business’s online reputation will primarily depend on one thing – reviews. Good reviews, bad reviews, and lack of reviews all play a part in how customers perceive a business.
89% of customers look at reviews before making a buying decision. 85% of consumers trust online reviews as much as a personal recommendation.
Consumers want to do business with companies they trust, and reviews are the number one way to build that.
How To Get More Google Reviews For Your Business
The number one way to get more reviews for your business is to simply ask for them.
You can ask after completing a job or at the end of a phone conversation. When a customer is expressing how great your services were, that’s the perfect time to ask.
Another tip for accumulating more reviews is to ask for one with the bill. You can also utilize your customer list by emailing past and present clients.
It’s also important to show customers how to leave a review. Remember, the more simplified the process is the more likely they are to do it.
With Google, you can create a shortcut link which will take a customer directly to your Google My Business page where they can post their experience.
What To Do When You Receive A Bad Review
Receiving a negative review is frustrating and it’s not something you can always control.
If the review is malicious or inappropriate, you can flag the review and dispute it with Google.
For legitimate negative reviews, it’s important not to ignore them. Address them right away and respond to them in a professional manner. Apologize, be empathetic, and offer to do what it takes to make it right.
Even if you’ve already offered, do so again in your reply. You want your customers and potential customers to see that you care about their experience.
This is why it’s important to understand what your online reputation is and what customers are saying about you. One negative review left unhandled can be detrimental to your business.
To see what customers are saying about your business try our proprietary software, Local Analyzer, to get a free online presence report. All that’s needed is your business name and phone number.
Get More Reviews For Your Business With Our 5 Stars In 5 Days Program
Not only will having good reviews bring your business more customers, but they will also improve your rankings in the Google search results.
They play a crucial role when it comes to marketing your business.
Do you need help getting more 5 star reviews for your business? Check out our 5 Stars in 5 Days program here: https://alchemy.funnelpages.com/5starprof or book a call at https://calendly.com/gordonvanwechel/5starsin5days.
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