What we Believe
Value Builder Fast Track Fall 2022
At some time in the future you will exit your business. You might sell outright, merge with another company, leave to a family member, or turn over to key employees. That might be next year or ten years from now, it’s difficult to predict. Regardless of what might...
SEO Content Strategy: Attract More Visitors That Convert Into Leads
No matter what type of business you’re running, the desire and need to grow is always something that is top of mind. The thought of “growth” essentially means more brand awareness, customers, revenue, and higher retention. So what are some effective ways to really...
What Are Business Metrics And How Important Are They For Strategic Business Growth?
Business metrics are a quantifiable measure of the performance of a company or organization. Metrics provide a way to assess the progress toward goals in any given area of your business. It’s about making informed choices based on data rather than intuition alone –...
SEO vs Paid Ads: Which Is The Best Strategy For Your Business?
It’s no secret that both SEO and paid advertising are powerful marketing strategies, but which is better? As with most marketing methods, they each have their pros and cons. The following article will break down the difference between the two and help you...
What Is Organic SEO And How Can You Begin Using It To Grow Your Business?
Organic SEO is the process of optimizing a website with the goal of improving its visibility on search engines so that it receives higher volumes of traffic. With organic SEO you acquire website visitors who are specifically looking for what you offer. This is a...
What Are The 5 Key Performance Indicators Every Small Business Should Be Tracking?
Key performance indicators, or KPIs, are a way to track and measure your company’s performance and progress in different areas. KPIs help you identify where adjustments can be made to improve the health of your business. By tracking the right key performance...
11 Strategies for Better B2B Lead Generation
If you sell to other businesses, as we do, I’m sure you’ve noticed some significant changes in how to effectively reach prospects over last few years. They are more wary of our efforts to engage with them and reticent to give information. In this post I want to share...
What Is Social Media Marketing?
In a world that is increasingly driven by digital interactions, social media marketing has become an essential tool for businesses of all sizes. So what is social media marketing and how can you utilize it to grow your business? What Does Social Media Marketing Do?...
What Is A Marketing Funnel And Does My Business Need One?
A marketing funnel is a tool used by businesses to strategically move potential customers from awareness of a product or service to purchasing. It is often represented as a funnel, with the broad part at the top representing those potential customers who are in the...
How to Improve SEO in 2022
Search Engine Optimization (SEO) is the process of getting traffic to your website from free, organic, editorial, or natural search results in search engines. The purpose of implementing SEO strategies is improve your website’s position in the search results for as...
Alchemy’s CEO Makes Guest Appearance on God Made Millionaire
Our Founder and CEO Gordon Van Wechel was recently on the nationally syndicated “God Made Millionaire”, hosted by TC Bradley. The show features authors, musicians, entrepreneurs, and leaders who have activated their “God-given” dreams. Gordon sat down with TC to...
5 Benefits To Email Marketing — Plus 3 Tools to Help
It seems like every year some guru predicts that “this will be the year email dies.” While it is frequently maligned, email remains one of the most effective and cost-efficient channels you can incorporate into your business growth strategy. Why do I say that? ...
Office
1732 S Park Ct Suite D, Chesapeake, VA 23320
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Phone
877-978-2110
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